IDS Beyond Media Sdn. Bhd was incorporated in 2007 and stated as a pioneer in designing & building LED Illumination Products for media and advertising industry, adding Projection Technology, Interactive Display and Kiosk in the product portfolio. In 2008, IDS added Large Format LED Display in its product portfolio and at that time Large Format LED Display was relatively very new in Malaysia, media owners were skeptical and at the same time were optimistic about the potential of Out of Home Media (OOHM) and Digital Out of Home Media (DOOH or DOOHM). Media owners started buying used LEDs from other countries as the costs to invest in a new unit was rather prohibitive, hence ROI is a challenge to media owners. Seeing the potential and opportunity in OOH & amp; DOOH using Large Format LED, Mr Too Seong Ling – our founder & managing director went on to convince both share holders and investors to raise RM2.2 million to build Malaysia’s Largest LED Display 145m x 2 pitch x 20mm in Auto City, Penang and the rest is history. IDS has delivered 40 display projects over the country and is currently a leading LED supplier in Malaysia.