Marketing Manager

We are seeking a dynamic and results-driven Marketing Manager or Assistant Marketing Manager to join our team. The ideal candidate will be responsible for developing and executing marketing strategies that drive brand awareness, customer engagement, and sales growth. This role requires a blend of creative thinking, analytical skills, and a deep understanding of digital marketing trends.

Key Responsibilities:

1. 1. Marketing Strategy and Planning:
   • Develop and implement comprehensive marketing plans and strategies to achieve business goals.
   • Conduct market research and analyze trends to identify opportunities for growth and improvement.
   • Collaborate with cross-functional teams to ensure alignment of marketing activities with overall business objectives.
   1. Campaign Management:
   • Plan, execute, and monitor marketing campaigns across various channels, including digital, social media, email, and traditional media.
   • Create and manage content calendars to ensure timely and relevant communication with target audiences.
   • Track and report on campaign performance, making data-driven decisions to optimize results.
   1. Brand Management:
   • Ensure consistent brand messaging and visual identity across all marketing materials and channels.
   • Develop and maintain brand guidelines to ensure brand integrity.
   • Coordinate with creative teams to produce high-quality marketing assets, including graphics, videos, and copy.
   1. Digital Marketing:
   • Manage and optimize digital marketing channels, including SEO, SEM, social media, email marketing, and website.
   • Utilize analytics tools to measure the effectiveness of digital marketing efforts and identify areas for improvement.
   • Stay up-to-date with the latest digital marketing trends and best practices.
   1. Customer Engagement:
   • Develop and implement strategies to enhance customer engagement and loyalty.
   • Manage customer feedback and inquiries through various channels, including social media, email, and phone.
   1. Budget Management:
   • Develop and manage marketing budgets, ensuring effective allocation of resources.
   • Track and report on marketing expenditures, providing regular updates to senior management.
   1. Team Collaboration:
   • Work closely with sales, product development, and other departments to ensure cohesive marketing efforts.

Qualifications:

• • Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
  • Proven experience in marketing, with a minimum of 3-5 years for Marketing Manager or 1-3 years for Assistant Marketing Manager.
  • Strong understanding of digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Strong project management skills, with the ability to manage multiple projects simultaneously.
  • Exceptional communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Proficiency in marketing software and tools, such as Google Analytics, CRM systems, and marketing automation platforms.
  • Creative thinker with a passion for staying ahead of industry trends and continuously improving marketing efforts.

Perks & Benefits

• Nearby public transport
• Regular team activities
• Medical insurance